Sales Operations Analyst

Toronto, ON, Canada
Full Time
Mid Level
We are seeking a highly organized and analytical Sales Operations Analyst to support our sales and manufacturing operations, enabling accurate forecasting, production alignment, sales performance tracking, and process optimization.
In a manufacturing setting, the Sales Operations Analyst plays a critical cross-functional role, bridging sales, production, supply chain, and finance to ensure customer demand is translated into actionable production and delivery plans.

Key Responsibilities
1. Sales Data Analysis & Reporting
  • Monitor and analyze sales performance at multiple levels: customer, region, product line, and SKU.
  • Track order intake vs. shipment vs. production output and flag variances for investigation.
  • Build and maintain dashboards and reports for senior leadership using Excel, Power BI, or Tableau.
  • Analyze revenue performance, margin contribution, and backlog levels across channels and customers.
2. Demand Forecasting & Sales Planning
  • Consolidate sales forecasts from regional teams and validate against historical trends, seasonality, and customer commitments.
  • Collaborate with supply chain, production planning, and logistics to ensure forecasts are operationally feasible.
  • Identify risks to forecast accuracy and build models to improve predictability (e.g., regression, moving averages).
3. Customer Order Management Support
  • Monitor order lifecycle to ensure on-time and in-full (OTIF) delivery and alert stakeholders to potential delays.
  • Support large or strategic customer orders by coordinating between sales, planning, and manufacturing to confirm delivery commitments.
  • Assist in customer performance reviews by providing order vs. forecast variance analysis and delivery metrics.
4. Pricing, Quoting, and Profitability
  • Work with finance and product teams to develop cost-based pricing models considering BOM cost, and logistics.
  • Support quote generation by analyzing volume discounts, custom configurations, and production feasibility.
  • Evaluate margin and contribution for custom or non-standard product requests before approval.
5. CRM & ERP Data Management
  • Ensure customer pricing, and product data accuracy within ERP (e.g., SAP, Oracle, NetSuite) and CRM systems (e.g., Salesforce).
  • Track opportunity pipeline in CRM and ensure alignment with production forecast requirements.
  • Support the sales team in accurate CRM usage for opportunity stages, close dates, and product selection.
6. Sales Process & Operational Efficiency
  • Map and improve end-to-end sales processes: inquiry → quote → order → production → delivery.
  • Identify operational bottlenecks and propose process or system enhancements to reduce lead times and improve responsiveness.
  • Document standard operating procedures (SOPs) related to sales data, quoting, and forecasting.
7. Cross-Functional Coordination
  • Work closely with:
    • Production Planning to align customer orders with available capacity.
    • Finance to support revenue recognition and margin analysis.
    • Logistics to support on-time shipping and delivery coordination.
    • Customer Service to resolve post-order issues such as delays or changes.

Required Qualifications
  • Bachelor’s degree in Business, Supply Chain, Data Analytics, or related field.
  • 2–5 years of experience in Sales Operations, Commercial Planning, Business Analysis, or similar roles in a manufacturing or industrial environment.
  • Solid understanding of manufacturing processes, lead times, and supply chain dependencies.
  • Experience working with CRM and ERP systems (Salesforce, SAP, Oracle, etc.).

Technical Skills
  • Advanced Excel (pivot tables, nested formulas, Power Query, etc.).
  • Familiarity with BI tools such as Power BI, Tableau, or Qlik.
  • SQL or database querying skills (preferred but not mandatory).
  • Strong data visualization and storytelling capabilities.

Soft Skills
  • Excellent problem-solving and analytical thinking.
  • Strong attention to detail and data accuracy.
  • Clear written and verbal communication skills; able to interact across technical and non-technical stakeholders.
  • Highly organized with strong time management and multitasking skills.
  • Proactive mindset with the ability to work independently and in teams.
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